Jeel Al Najah
Driven by Excellence, Defined by 100% Quality
+971 542525744
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Who we are

“Connecting global supply with regional strength through trusted trade.”

At Jeel Al Najah General Trading LLC, with  foundation  built on nearly two decades of hands-on experience in livestock and agriculture. What started in 2005 as a family-run business evolved through years of hard work, local expertise, and deep sector knowledge — especially in one of the most dynamic agricultural markets: Iraq.

We are focused on the Iraqi market, since we have deep roots and strong business connections there. The majority of the factories in Iraq depend on the import of animal food additives and fish meal to use in their manufacturing of animal fodder with their mixtures. There is a huge shortage of supply in the local market, and the majority of Iraq’s supply for fish meal is imported from abroad, as fish meal production in Iraq is very limited.

The annual demand for animal food additives and fish meal in Iraq is estimated at 150,000 tons. Since the Iraqi market currently consumes around 3 million tons of animal fodder, and each ton requires a minimum of 5% of fish meal in its mixture and production, there are currently around 100 factories of animal fodders in Iraq that directly consume fish meal.

We draw upon this rich legacy to shape a modern, efficient trading company that meets the evolving needs of the animal feed industry. Jeel Al Najah is backed by the accumulated know-how of a family business that’s been on the ground for years, understanding real-world livestock nutrition, sourcing, and operational challenges.

 Built on Strength: Local Experience, Regional Reach

Our business is firmly rooted in the UAE, where we operate a centralized warehouse to handle logistics, stock, and the production of tailored feed pre-mixes. What sets us apart is more than location — it’s our deep network of reliable sources, strong relationships across the region, and our ability to act fast and deliver consistently.

Thanks to our regional connections and market insight, we are well positioned to procure raw materials, identify demand trends, and deliver what our clients need — when they need it.

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Specializing in fish meal

Specialization: 100% Pure Fish Meal

One of our core product lines is 100% pure, high-protein fish meal, a premium ingredient recognized for its nutritional value and performance in feed applications. We supply fish meal that meets the most demanding quality standards — ideal for aquaculture, poultry, and livestock feed formulations.

Each pre-mix we produce is custom-built to client requirements, ensuring that the nutritional composition (protein levels, amino acid profiles, vitamins, etc.) aligns with both animal health goals and regulatory frameworks.

Financial Capacity with Future Focus

While we are a newly established company, we are far from starting from scratch. Jeel Al Najah operates with a solid financial foundation, giving us the strength to respond quickly to market demands, support large-volume procurement, and confidently enter long-term supply partnerships.

Our goal is clear: to become a trusted name in animal feed innovation, offering performance-based solutions and reliable supply to clients throughout the region.

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Message From CEO

Dear Partners and Visitors,

At Jeel Al Najah General Trading, our journey began with a clear purpose: to build trusted agricultural trade bridges between the region’s rich resources and global demand. Since day one, we’ve remained committed to delivering consistent quality, forging long-term partnerships, and upholding ethical, sustainable business practices in every transaction.

Today, we proudly operate across the MENA region and beyond, offering a wide portfolio of grains, animal feed, and fertilizer solutions backed by reliable logistics and regional expertise. Our growth is a testament to the people behind our name — our dedicated team, loyal partners, and forward-thinking clients.

As we look to the future, our focus remains on excellence, integrity, and impact. We believe agriculture is not only business — it’s life, and we’re honored to be part of a global effort to feed and support growing communities responsibly.

Thank you for trusting us.

Warm regards,

Rabee Al Habash

Chief Executive Officer

Jeel Al Najah General Trading LLC

Our Mission

To deliver reliable, high-quality agricultural products and trading solutions that support sustainable farming, strengthen global partnerships, and drive food security across the MENA region and beyond — with integrity, innovation, and service at the core of everything we do.

“Delivering sustainable agri-trade solutions with integrity and impact.”

Our Vision

To become a leading force in agricultural trade across the MENA region by setting new standards in quality, sustainability, and supply chain excellence — empowering communities and contributing to a more secure, efficient, and environmentally responsible global food system.

“Empowering agriculture for a stronger, greener future.”

Meet our Experts
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Mahmoud Anshasi
Sales manager
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Dr.Ahmed Dahil
Animal Feed Expert
FAQs – Frequently Asked Questions
Yes, we specialize in high-volume Fish Meal supply , offering reliable logistics, timely delivery, and scalable solutions for our partners.
Absolutely! We provide OEM solutions, including private labeling and custom packaging, tailored to meet your brand’s needs.
We serve clients across the MENA region and beyond, including the UAE, Iraq, Turkey, Jordan, Saudi Arabia, and North Africa — with the capability to expand based on demand.
We export high-quality dates and sun-dried alfalfa, carefully sourced and processed to meet international standards.
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What I provide

Services We Offer?

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Custom Pre-Mix Preparation

We specialize in preparing animal feed pre-mixes tailored to each client’s unique nutritional requirements and composition needs, ensuring optimal performance and health outcomes.

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Formula Development Support

We provide scientifically backed, effective formulas based on the specific characteristics of the raw materials and animal types used by our clients — ensuring precision and consistency.

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Feed Consultation Services

Our experienced team offers practical and technical consultations to help feed manufacturers and livestock operations improve feed efficiency, quality, and results.

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Exporting Alfalfa
from Iraq

Supplying sun-dried and green alfalfa for animal nutrition, meeting the needs of livestock producers globally.

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Our Financial Strength & Global Reach

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“Driven by scale, powered by reach.”

Yearly Turnover:
Around 20–25 million USD in turnover reflects our strength and sustained growth in the agricultural trade sector.

Storage Space:
Over 9,000 m² of strategically distributed warehousing across UAE and supported warehouse in Iraq , turkey and GCC region, complementing our main storage facility in the UAE. This integrated logistics network ensures efficiency and boosts our operational agility.

Workforce:
A dedicated team of 40 skilled professionals supports our operations, maintaining quality and consistency throughout every step of our supply chain.

Global Presence:
Since the launch of our brand  we’ve successfully exported to over 12 countries across Africa, the Middle East, and East Asia — establishing a solid footprint in key international markets.

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Building Trust Through Quality Standards

Our Certifications

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